The model stock plan

Bibliographic data

Monograph

Identifikator:: 1820833348

URN:: urn:nbn:de:zbw-retromon-210730

Document type:: Monograph

Author:: Filene, Edward A. http://d-nb.info/gnd/123562244

Title:: The model stock plan

Place of publication:: New York

Publisher:: McGraw-Hill Book Company

Year of publication:: 1930

Scope:: xiv, 253 Seiten

Digitisation:: 2022

Collection:: Economics Books

Usage license:: Get license information via the feedback formular.

Chapter

Document type:: Monograph

Structure type:: Chapter

Title:: Chapter IV. How to plan and control a Model Stock

Collection:: Economics Books

56 THE MODEL STOCK PLAN into the Model Stock Plan is to have the buyer in touch with customers in the store. An elaborate system is not imperative, certainly not in a small store, if the buyer is present to hear the comments of customers, to see how they like the merchandise, and to note what changes or different styles and varieties they ask for. The task of a real merchandiser is not selling to the public nearly so much as buying for the public. The emphasis is deservedly on “buying for.” The fundamentals of merchandising are simple, but the great mass of details is likely to obscure fundamentals, Retail merchandising in a store of some size involves a great many elements. Yet it need not be complex, for each part of the task should be handled as a single simple part which has been designed in relation to the whole. When a fairly complex operation is resolved into its component parts, it becomes simple. The complexity is taken out of the task by charting the details and by having a definite set of principles and methods such as the Model Stock Plan. As we have seen in this chapter, it is comparatively simple to devise records that can be used to help us in following the basic principles that pay greater total profits. The Model Stock Plan and its records embody methods for making, in advance, a complete outline of a proposed merchandise stock for an approaching season. It is a simple planning, buying, and control method. It approaches the problem of merchandising by practical, logical method and, by substituting facts and experience for opinion, succeeds also in increasing goodwill, getting a rapid rate of turnover, minimizing losses, and increasing total profits. Adopting the nomenclature of the Model Stock Plan does not mean that the plan is adopted. There has been a fairly * The logical outgrowths of this idea result in a conception of the depart ment buyer's function which is materially different from the commonly accepted usage. Under the fullest application of the Mode! Stock Plan, the buyer’s opportunities to increase his department’s profits and, consequently, his own earnings are tremendously increased, as is explained further in Chap. XVI, p. 228.

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