to Net Worth, which expresses the number of cents of revenue earned
per dollar of ownership capital and thus gives a picture of the result
of the type of financing. A third ratio is presented in the tables (ratio
of gross revenue to fixed assets) but is not discussed in the text since it
1s so nearly identical with the ratio of revenue to total assets.
The data for each of these two ratios are broken down into sub-
classes for more detailed analysis. In this way an effort is made to
reflect in the tables something of the effect upon the ratio of, (1) geo-
graphical location of the companies, (2) size of company, (3) different
years in the business cycle, and (4) type of operating activity.
Great care has been exercised throughout in standardizing the
figures from the balance sheets used so that the resulting ratios would
be as nearly comparable as possible. This has necessitated in some cases
the elimination of outside investments from the Assets and from Net
Worth. Wherever ratios for an individual company are to be compared
with the averages herein presented, care should be taken to make the
former comparable by likewise excluding outside investments.
Acknowledgement is gratefully made of the helpful criticism and
planning of A. C. Littleton, C.P.A., and of the active assistance of R. D.
Haines, C.P.A. Acknowledgment should be made also to other members
of the Bureau staff for their faithfulness and patience throughout the
tedious process of analyzing these data and of making the many com-
putations which were necessary.
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