12 PITMAN’S BUSINESS HANDEOOKS
RATES AND RATING. The Law and Practice of Rating for the Ratepayer
and Rating Official. By ALBERT CREW, Barrister-al-Law. Second
Edition applicable only to Scotland and Northern Ireland. In crown
8vo, cloth gilt, 356 pp. 7s. 6d. net. Third Edition applicable only to
England and Wales. In crown 8vo, cloth gilt, 456 pp. 10s. 6d. net.
MUNICIPAL BOOGK-KEEPING. By J. 3. McCarr, F.S.A.A. Second
Edition. In demy 8vo, cloth gilt, 122 pp. 7s. 6d. net.
MUNICIPAL AUDIT PROGRAMMES. By S. S. Wairteneap, AS.AA.,
A.C.I.S., Borough Accountant of Hammersmith. In demy 8vo, cloth gilt,
116 pp. 3s. 64d. net.
MUNICIPAL ACCOUNTING SYSTEMS. By the same Author. In demy
8vo, cloth gilt, 140 pp. 5s. net.
AMERICAN CITY GOVERNMENT. By W. ANpErsoN, Ph.D. In demy 8vo,
cloth gilt, 686 pp. 21s. net.
ADVERTISING AND SALESMANSHIP
rtm teeeemrmrA eee e
SEORTOAIT, By S. A. Wirriams, M.A. In crown 8vo, cloth, 143 Pp.
8, 6d. net.
SUCCESSFUL RETAILING. By E. N. Simons. In demy 8vo, cloth gilt,
210 pp. 58. net.
THE CRAFT OF SILENT SALESMANSHIP. A Guide to Advertisement
Construction. By C. MAXWELL TREGURTHA and J. W. Frings. Size
61 in. by 9%in., cloth, 98 pp., with illustrations. 5s. net.
SALESMANSHIP. By W. A. CorBiON and G. E. GRIMSDALE. In crown
8vo, cloth, 186 pp. 8s. 6d. net.
TRAINING FOR MORE SALES. By C. C. Kn1gurs. In demy 8vo, cloth,
240 pp. bs. net.
AN OUTLINE OF SALES MANAGEMENT. By the same Author. In demy
8vo, cloth gilt, 196 pp. 5s. net.
PRACTICAL SALESMANSHIP. By N. C. FowLER, Junr. In crown 8vo,
337 pp. 78. 6d. net.
COMMERCIAL TRAVELLING. By ArLBerT E. Burr. In crown 8vo, cloth
gilt, 174 pp. 8s. 6d. net.
THE BUSINESS MAN’S GUIDE TO ADVERTISING. By the same Author.
In crown 8vo, cloth, 127 pp. 8s. 6d. net.
ADVERTISING AND THE SHOPKEEPER. By HaroLp W. Eirev. In
crown 8vo, 160 pp. 3s. 6d. net.
ADVERTISING PROCEDURE. By O. KLeppNER. In demy 8vo, cloth gilt,
555 pp. 21s. net.
THE LANGUAGE OF ADVERTISING. By J. B. Oppycke. Size 9} in. by
6% in., cloth, 506 pp. 158. net.
THE MANUAL OF SUCCESSFUL STOREKEEPING. By W. R. HOTCHKIN.
In demy 8vo, 298 pp. 8s. 6d. net.
THE PRINCIPLES OF PRACTICAL PUBLICITY. By Truman A. DE WEESE.
In large crown 8vo, cloth, 266 pp., with 43 illustrations. 10s. 6d. net.
BUSINESS LETTER PRACTICE. By J. B. Oppvcke. In demy 8vo, cloth
gilt, 602 pp. 78. 6d. net.
EFFECTIVE POSTAL PUBLICITY. By Max RITTENBERG. Size 6} in. by
9} in., cloth, 167 EP. 78. 6d. net.
CONDUCTING A MAIL ORDER BUSINESS. By A. E. Burr. In crown
8vo, cloth, 106 pp. 2s. net.
MAIL ORDER AND INSTALMENT TRADING. By the same Author. In
demy 8vo, cloth gilt, 356 pp. 7s. 6d. net.
MAIL ORDER ORGANIZATION. By P. E. WiLsoN. In crown 8vo, cloth
gilt, 127 pp. 8s. 6d. net.