HOW TO PLAN AND CONTROL A MODEL STOCK 61 figures. If the demand for a particular class of goods is much greater this season than last, we should obviously have a much larger investment but plan wisely for forcing such greatly increased sales that the investment is relatively smaller. Then the previous season is only a standard from which to deviate. Our definite operations planning in detail starts from the six-months’ plan. Since the figures are set so far in advance, obviously they must be elastic enough to stand correction by experience from day to day. Competent retailing, however, makes deviations from the plan only in accordance with necessities arising from unforeseen changed conditions that our best endeavors cannot meet in any other way. And when we have a Model Stock summary of each department’s plans, we know with reasonable accuracy what stocks we require and what sales we may expect. We have seen in a preceding chapter’ that under the Model Stock Plan we should theoretically have an ideal stock that is neither too large nor too small. Perhaps, however, when we summarize our six-months’ plan, we find that the total might be larger and still be within our reach. Since we have done away with all in-between prices, it is probable that our total stock will not be larger than in the past, but smaller. And the Model Stock will be incomparably more complete. We may, of course, find the totals larger than we should altogether conservatively invest—because of our location, our financial position, our plans for the future, economic conditions and prospects, or whatnot. The way to remedy the total, if it should be too high, is not in arbitrarily cutting so that we cannot keep a Model Stock in any department. Rather, we should first eliminate such classes of goods as are least important to our business. It is clear that we can sell more goods by having everything that our customers can reasonably expect in most of our lines than by having a seriously incomplete stock in all of our lines. The Model Stock Plan finds out for us and helps us to eliminate those 2 Page 7.