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Entwicklung der Reklame vom Altertum bis zur Gegenwart

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fullscreen: Entwicklung der Reklame vom Altertum bis zur Gegenwart

Monograph

Identifikator:
1767108885
URN:
urn:nbn:de:zbw-retromon-147081
Document type:
Monograph
Author:
Paneth, Erwin
Title:
Entwicklung der Reklame vom Altertum bis zur Gegenwart
Place of publication:
München [u.a.]
Publisher:
Oldenbourg
Year of publication:
1926
Scope:
XIV, 245 Seiten
Illustrationen, graphische Darstellungen
Digitisation:
2021
Collection:
Economics Books
Usage license:
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Index

Document type:
Monograph
Structure type:
Index
Collection:
Economics Books

Contents

Table of contents

  • Entwicklung der Reklame vom Altertum bis zur Gegenwart
  • Title page
  • Contents
  • A. Geschäftliche Reklame
  • B. Reklame für Länder und Gemeinden
  • C. Die Personenreklame
  • D. Die Wahlreklame
  • E. Die Ideenreklame
  • Index

Full text

242 
L’Illustration 53, 106. 
Lind, Jenny 171, 203ff., 214, 215, 
Lionardo da Vinci 200. 
Litfaßsäulen 78ff. 
Lithographie 9, 71{ff. 
Lobgedichte 200off. 
Lockartikel 172. 
Lockung 2. 
London 40, 43{ff. 
Londoner Stein 79. 
Lotteriankündigungen 64. 
Lotterielose 9. 
Lotterieplakat, Rostocker 64. 
Lotterieunternehmer 7. 
Lucullus 207. 
Ludwig VII. 13. 
Ludwig XIII. 50, 66, 95. 
Ludwig XIV. 38ff., 200off. 
Luther Martin 48, 231. 
Lysinski, E. 2, 9. 226ff. 
Majestätsbeleidigungen 193. 
Makart, Hans 207. 
Malerei 196{f. 
Malweise, kubistische 216. 
Mannequins 23{f. 
Marforius 79. 
Markthallen 151. 
Mars 192, 193. 
Martial ı2, 61. 
Mataja, Viktor, 2. 
Maueraufschriften 220. 
Mäusefallen 18. 
Maximilian II. 200. 
Medaillons 210{ff. 
Medici 40. 
Mehrfarbenplakat 72{f. 
Melusine, die schöne 62 ff. 
Memphis 24 ff. 
Menenius Agrippa 234. 
Menschen als Reklamemittel 10ff. 
Mercuria, The English 96. 
Mercurius Politicus 99. 
Merkur ıIıff., 40. 
Messeberichte 92. 
Messekataloge 9ı ff. 
Messen 162{f. 
Messenio 17. 
Metallgeldreklame 185, 190. 
Metallplatten, tönende 12. 
Metzger, Londoner 19. 
Mexiko 166. 
Meyers Konversations-Lexikon 2. 
SACH-REGISTER 
Milchhändler 25ff, 
Milchmann, Londoner 19. 
Milton 40. 
Miniaturorden 211. 
Mißgeburtplakate 64. 
Modelle, lebende 23. 
Modernes Plakat 68ff 
Monet, Claude 72. 
Montaigne 87. 
Münzblätter 63{f. 
Münzen 202{f, 
Muezzin 12. 
Mythologie, griechische ıı ff 
Mythradates 207. 
\apoleon I. 96, 207ff. 
Nationalfesttage 208 
Naturalismus 72ff. 
Negotien 102. 
Neugierde 174. 
New Yorker Staatszeitung 104 
Nomos-Uhr-Gesellschaft 171. 
Norwich 42. 
Notgeldreklame 189. 
Nürnberg 14. 
Dberwesel 43. 
Österreich 100ff., 239. 
Offsetdruck 9. ; 
Olympische Spiele 31. 
Optiker 39, 41. 
Orden 21off. 
Ordinari-Zeitungen 91. 
Ordinari Zeitung in Linz 100. 
Ortsbilder 40. 
Panem et circenses 223. 
Dapier 464. 
D>apiergeldreklame 185, 189, 100. 
7apierpreis 454f. 
Papyrus 57ff. 
Papyrussammlung des Louvre I Iff 
Paracelsus 40. 
Paris 152. 
Parthegesellschaft 127. 
Pasquil 79. 
Paulus, Apostel 231. 
Penny Magazine 53, 106. 
Pennsylvania Gazette 103. 
Pennsylvania Staatsbote 104 
Dergament 46ff., 57. 
Pergamentplakate 50ff 
Pergamenttafeln ı4{f.
	        

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Entwicklung Der Reklame Vom Altertum Bis Zur Gegenwart. Oldenbourg, 1926.
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