The model stock plan

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Monograph

Identifikator:: 1820833348

URN:: urn:nbn:de:zbw-retromon-210730

Document type:: Monograph

Author:: Filene, Edward A. http://d-nb.info/gnd/123562244

Title:: The model stock plan

Place of publication:: New York

Publisher:: McGraw-Hill Book Company

Year of publication:: 1930

Scope:: xiv, 253 Seiten

Digitisation:: 2022

Collection:: Economics Books

Usage license:: Get license information via the feedback formular.

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Document type:: Monograph

Structure type:: Chapter

Title:: Chapter X. The more-profit time to buy - the buying calendar

Collection:: Economics Books

THE MORE-PROFIT TIME TO BUY 139 orders comparatively early. Their location causes them to demand a very early first showing of manufacturers’ samples. So, planning a long time ahead of the retail selling season as he must, the manufacturer guesses. When the manu- facturer comes home from Europe, the European public’s verdict on the style he brings has usually not yet been handed down. We touched upon this before, but it is worth empha- sizing once more. In our first buying we must not fail to remember that we are virtually guessing that a guess made by the manufacturer, before style for the season is fixed, may or "may not be a good guess. By no means should we on that account refrain from doing our best in making selections. But the proper atti- tude, when first we go into the market at the start of a new season, is one of great modesty. In buying the first goods, it is usually helpful, first, to make up our minds whether we want certain goods and, second, before ordering, to learn as much as we can about what other successful buyers have selected. Any amount of information, good or bad, is continually to be had in market centers. It serves any man who can make it serve him. Within the bounds of fair dealing we shall find out what the most successful houses are buying, and use it as a basis for comparison with our own tentative selections. We may then want to correct some of our first opinions or make some entirely new selections. The second date on the buying calendar is the time when manufacturers make up complete sample lines of those styles which have been favorably received. They determine what has been regarded favorably, first, from the attitudes of the buyers themselves and, second, from the reorders which may have been sent in following the retailers’ first showings. Before this date there is very little buying in quantity, as purchases are largely restricted to the merchandise needed for the first showing of the retailer, plus enough merchandise to handle the business that results. In any event, this volume is not large. The appearance of the complete sample

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