The model stock plan

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Monograph

Identifikator:: 1820833348

URN:: urn:nbn:de:zbw-retromon-210730

Document type:: Monograph

Author:: Filene, Edward A. http://d-nb.info/gnd/123562244

Title:: The model stock plan

Place of publication:: New York

Publisher:: McGraw-Hill Book Company

Year of publication:: 1930

Scope:: xiv, 253 Seiten

Digitisation:: 2022

Collection:: Economics Books

Usage license:: Get license information via the feedback formular.

Chapter

Document type:: Monograph

Structure type:: Chapter

Title:: Chapter XV. The Model Stock plan makes greater total profits for every business

Collection:: Economics Books

220 THE MODEL STOCK PLAN permits us to offer our customers better values than cen- tralized chains can offer, unless they also decide to stand- ardize their prices. Goods can be produced for all the three full-line prices in practically any class of merchandise. To accomplish this it will sometimes be necessary to get much lower costs; but savings can be made in directions which up to now have never been thought possible. For instance, take railroad freight rates. These for many commodities, are at present so high that they actually interfere with yielding the greatest total profits to the railroads by interfering with mass produc- tion and, consequently, with mass freight delivery of this mass output. Anyone of wide experience in business now accepts the general principle that mass sales need not and will not be confined to Fords, Chevrolets, radios, electric refrigerators, low-priced shoes, and the rest of the articles that are com- monly offered at mass prices. Mass sales can also be obtained for any desirable class of goods, provided the price, through mass production and distribution, is reduced rela- tively as much as the prices of Chevrolets and Fords have been reduced. Everyone should cooperate to make the final price one within the consumer’s ready reach, one which will sell the Commodity in mass quantities. This would benefit not only the producers but also the consumers and everybody who, like the railroad men and people in other transportation agencies, has a hand in bringing the goods from the factory to the consumer, In the long run, we must have “companionate prosperity, or no prosperity. The more businesses there are enjoying prosperity the more prosperity there will be for each business, No factory is safe against competition if it is busy only half of the time. The same is true of railroads. It would pay railroad executives to realize that many classes of goods would be bought in mass quantities if the prices were brought down to one of the three standardized prices in the Model Stock Plan. Therailroads would find it profitable, therefore,

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