The model stock plan

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Monograph

Identifikator:: 1820833348

URN:: urn:nbn:de:zbw-retromon-210730

Document type:: Monograph

Author:: Filene, Edward A. http://d-nb.info/gnd/123562244

Title:: The model stock plan

Place of publication:: New York

Publisher:: McGraw-Hill Book Company

Year of publication:: 1930

Scope:: xiv, 253 Seiten

Digitisation:: 2022

Collection:: Economics Books

Usage license:: Get license information via the feedback formular.

Chapter

Document type:: Monograph

Structure type:: Chapter

Title:: Chapter V. De luxe goods for de luxe customers

Collection:: Economics Books

76 THE MODEL STOCK PLAN we are good judges, almost flawless judges, when it comes to applying art and science to merchandise. Almost every buyer feels the same way, even though his whole training and his background fit him best for buying at the bulk levels of demand. Moreover, the requirements for the greatest total profits in his full-line buying job are so exacting that he can make much more money if he does not spend his time and energy in the very difficult, time- consuming task of buying single pieces for the de luxe depart- ment. It is inadvisable for an able full-line buyer to scatter his energies over the de luxe field also, no matter how com- petent he may be with de luxe goods. Likewise, an outstanding characteristic of a de luxe mer- chandising operation is that the buying and selling must, in far greater degree, be handled on a more intimate, personal basis than can be possible in even the best of mass selling and mass buying. The de luxe customer wants to meet that special man or woman “who bought the goods” and “who knows all about the goods and the style trends,” and in whose opinion and taste the customer feels she can place confidence. It is utterly impossible for the de luxe buyer to follow the Model Stock Plan preferred policy of often sending some one else to market to place the actual orders. And any full-line buyer who tries to handle his own lines, supervise the selling in the full lines, and then, on top of all this, operate a de luxe department, buy for it, and spend a great proportion of his time in dealing with individual customers will have his hands so full that he cannot possibly handle any of his jobs most profitably. The Model Stock Plan makes it easy for us to draw a dis- tinct boundary between the three full lines and the de luxe goods above these full lines. And the buyer for the highest- priced full line must be free to obtain to sell at his price level, to the greatest extent that he can, any goods that might normally fall in the de luxe classifications. It may happen that at times the highest-priced full line might have the same goods as the de luxe department. In

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