Peach culture in California

Bibliographic data

Monograph

Identifikator:: 1833271505

URN:: urn:nbn:de:zbw-retromon-221985

Document type:: Monograph

Author:: Overholser, E. L. http://d-nb.info/gnd/123737538X; Duruz, W. P.

Title:: Peach culture in California

Place of publication:: Berkeley

Publisher:: Univ. of Calif.

Year of publication:: 1930

Scope:: 55 S.; Ill.

Digitisation:: 2022

Collection:: Economics Books

Usage license:: Get license information via the feedback formular.

Chapter

Document type:: Monograph

Structure type:: Chapter

Title:: Harvesting and handling

Collection:: Economics Books

10301 Prac Cunture IN CALIFORNIA 34 MARKETING . The subject of marketing is a complex one and an adequate diseus- sion of it is not within the scope of this publication.?” Because of the probable heavy production continued difficult marketing conditions may be expected for several years, unless the crop is abnormally reduced by frost or other unfavorable conditions. During the next few years when the profit from peach growing in many districts is likely to be uncertain,.growers should make every effort to economically produce and market high quality fruit. Peaches that are small in size, or of poor quality and condition, cannot be profitably marketed and tend to depress the price of high quality fruit. Proper cultural, handling, and marketing practices are especially important at this time (fie. 16). Fig. 16.—Properly packed boxes of peaches present an attractive appearance. {From California Aor. Exp. Sta. Cir. 241.) Fresh Peaches—Peaches are sold fresh in four ways: (1) at local sales; (2) to independent buyers; (3) to independent associations or distributors; and (4) to bona fide growers’ organizations. The larger proportion of California fresh peaches are marketed in the area west of Chicago and north of Omaha. In this area during August, 1925, Portland was the most important market, followed by Chicago, Minneapolis, St. Paul, Omaha, Milwaukee, Seattle, Spokane, and Denver. Other peach producing sections ship to these markets whenever the prices make it justifiable. The development of refrigera- tion and fast freight makes it possible for each of the main producing 27 Wellman, H. R. Peaches. California Agr. Ext. Cir. 1:1-64. 1926.

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