220 SELLING LATIN AMERICA 
man military authorities—a fact worthy of 
serious thought when we think that some day 
Germany may turn covetous eyes upon some 
parts of Latin America. To see some of these 
troops march past with their peculiar knap 
sack, their goose-step and the pickelhaub hel 
met, makes one feel that one is in Germany for 
the time being, anyway. Throughout the 
length and breadth of Central and South 
America are to be found German delicatessen 
shops and hotels; German stores and brewer 
ies ; German banks and steamship lines; Ger 
man salesmen and German schools, each one 
dependent on the Fatherland for supplies, and 
in turn playing an effective part and contrib 
uting a strenuous share toward forcing Ger 
many to the front in every way. 
In developing local markets their methods 
were equally unique and practical. I recall 
for instance the first brewery started in Vene 
zuela. Venezuelans knew of beer in much the 
same way that we of the States know of mate, 
the herb used so extensively in the Argentine, 
Uruguay and Paraguay, for making a bever