294 SELLING LATIN AMERICA
American countries are almost entirely under
the domination and control of the European
financier, the English being paramount, fol
lowed by Germans, French, Italians and Span
ish, in the order named. Throughout Brazil,
Argentine, Uruguay, Paraguay, Chile, Bo
livia, Peru and Ecuador, in all the larger cities
and ports, as well as in the interior and isolated
towns, where business is to be had, may be
found branches, agencies, or representatives
of banking houses of these nationalities.
They keep their fingers on the pulse of trade,
know mine outputs, crop prospects, cattle
productions, stability of governments, possi
bilities of revolutions or political unrest, the
condition of business—in a word everything
that has any bearing on banking or that could
by any possibility reflect on the money market.
Taking all these elements into consideration
together with the important factor of the ques
tion of supply and demand, they decide the
price of exchange each day or how much a
merchant having a foreign obligation to meet,
must pay for the necessary sum to liquidate his