President Hoover Acts
25
flicts. It attempted to assure producers of a con-
tinuance of purchasing power for their goods, and
consumers continued maintenance of their standard
of living. Finally, it took a step in the direction of
“planned and managed prosperity,” indicated as
proper in the temporary speeding up of forward
construction and expansion programs and stimula-
tion of foreign trade.
Whether this supplied the necessary driving power
to overcome the momentum of forces that were
already turning the volume of production and trade
downward with a decline in the general level of
prices, remains to be seen. Its underlying theory,
that continuity of the productive and distributive
process, and hence of the purchasing power of the
masses of consumers was of prime importance to
reassure business and maintain the continuous flow
of production and trade is altogether sound. It was
calculated to mend as speedily as possible the dis-
location occasioned by the transfer of the mass of
traded stock issues to alien and more concentrated
ownership at a loss to their former holders. It was
a proper emergency measure to take in preventing
the worst effects on business from the crash in the
stock exchanges.
Henry Ford was substantially right, therefore, in
a supplemental statement issued by him after the
first of the President’s conferences, when he sug-
gested the need, in order to check such effect in its
beginnings and as a measure of reassurance, of “in-
creasing the purchasing power of our principal cus-
tomers—the American people.” Mr. Ford added: