Ewing Galloway

Fic. 180. A shipload of sugar from American refineries being unloaded by
lichters at a2 modern pier in Naples.

CHAPTER TWENTY-THREE

FOREIGN COUNTRIES AND WORLD MARKETS

ENTERPRISING nations and enterprising individuals seek to extend their
markets. Both the government and the business men work to this
ond. With greater sales not only is the total profit greater, but the
profit on each piece of goods increases. For instance, if a Chicago
firm can manufacture 500,000 cakes of soap at four cents apiece, it
may be able to make 5,000,000 cakes at two cents apiece. In that
case the company would make more by selling the second lot for two
and a half cents a cake than by selling the first lot at five cents.
So it is in the manufacture of steel rails, shoes, automobiles, pencils,
 and other articles. Manufacturers therefore strive to increase
their output, and to extend their market even if this takes them into
foreign countries. Those who do this have had to find out through
years of endeavor which countries want their goods, and which offer
them no market.

y 2d