DEVELOPING WILL-POWER

needs to be kept up-to-date. It should not
become a rut.

Once a firm becomes efficient, its system will
not do it any harm, because it will be changed
to meet new conditions. No efficient firm will
offer its system as an excuse for doing work in
a wasteful way. It will keep system in its place.
It will put efficiency always ahead of system.

System, you see, does not consider results.
It has no regard for net profits. It has to do
only with methods of work. Efficiency, on the
other hand, means getting always a higher
percentage of result. It measures every job by
net profits. Every Managing Director should
always bear this fact in mind—that system is
not efficiency.

Great Britain has plenty of money,” says
Henry Ford. ‘‘ What it needs is initiative. A
new time is upon us, and we must be free to
follow where life pulls us.

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““ It is harder to change in England, because
the English built so solidly in the first place.
This makes change more difficult. But change
must come.”’’

How to build solidly and yet keep up to date !
How to have both strength and adaptability !
That is the problem in every country. We
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