Contents: Selling Latin America

ways showed good judgment to carry tinned 
food and bottled water. 
Appointments are more often honored in 
the breach than in the observance, more often 
forgotten or delayed than kept. Business for 
no apparent reason is deferred to “manana” 
(to-morrow). Time is not considered by our 
friends residing in the vicinity of the equator. 
These and many more heart-breaking con 
ditions will confront you every day of your 
trip through Manana land. Be a philosopher. 
Don’t grumble. You came for business. 
These delays and deprivations are only inci 
dents in the game; they make the reaching of 
the goal all the more of a victory. Grit your 
teeth and forge ahead. If fleas and mosqui 
toes and bedbugs bite, don’t revenge yourself 
on your possible customer, by telling him what 
you think of his country and countrymen. 
Learn to smile. It helps more here than else 
where. 
Be a student from the day that you sail 
from America to the day that you hand in 
your last expense account. It will improve
	        
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