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Selling Latin America

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fullscreen: Selling Latin America

Monograph

Identifikator:
101030657X
URN:
urn:nbn:de:zbw-retromon-41609
Document type:
Monograph
Author:
Aughinbaugh, William E.
Title:
Selling Latin America
Place of publication:
Boston
Publisher:
Small, Maynard & Company Publishers
Year of publication:
1915
Scope:
1 Online-Ressource (VI, 408 Seiten)
Digitisation:
2018
Collection:
Economics Books
Usage license:
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Chapter

Document type:
Monograph
Structure type:
Chapter
Title:
XXIV. Trade marks
Collection:
Economics Books

Contents

Table of contents

  • Selling Latin America
  • Title page
  • Contents
  • I. General remarks on foreign trade
  • II. Brazil
  • III. Argentine
  • IV. Uruguay
  • V. Paraguay
  • VI. Chile
  • VII. Bolivia
  • VIII. Peru
  • IX. Ecuador
  • X. Colombia
  • XI. Venezuela
  • XII. Central America
  • XIII. Mexico
  • XIV. Cuba
  • XV. Santo Domingo
  • XVI. Haiti
  • XVII. Porto Rico
  • XVIII. The Guianas: British, Dutch and French
  • XIX. European possessions in the West Indies
  • XX. Foreign trade with Latin America and how it developed
  • XXI. Methods of doing Business
  • XXII. The salesman and the customer
  • XXIII. Custom-houses and tariffs
  • XXIV. Trade marks
  • XXV. Finance and credits
  • XXVI. Packing and shipping
  • XXVII. Advertising
  • XXVIII. Reciprocity
  • XXIX. Health precautions
  • Index

Full text

27B SELLING LATIN AMERICA 
they are then sold, and the money derived 
therefrom goes of course to the pirates who 
had the foresight to register the name. These 
men often wait for years before accomplishing 
their purpose and with the idea of ultimately 
making money from their venture have been 
known to renew repeatedly the trade-mark, 
when it expired owing to legal limitations. 
Of course on attaching a shipment of goods 
bearing one of these stolen and registered 
trade-marks, the native owner always offers 
to sell out his interest in the same, invariably 
asking a price absurdly excessive, particularly 
so when one stops to consider that he is asked 
to pay a sum for the right to use his own 
name. Knowing that he holds the whip hand 
in the controversy, and that you must meet his 
terms and conditions, if you wish to do busi 
ness in the country, and further that he has 
you at a decided disadvantage in many ways, 
the situation which develops is trying in the 
extreme. Then follows a period of confer 
ences, time-wasting interviews during which 
much patience must be exhibited until ulti
	        

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