The Elements of economic geology

El comercio y los comerciantes

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Monograph

Identifikator:: 1773832379

URN:: urn:nbn:de:zbw-retromon-172798

Document type:: Monograph

Author:: Gregory, John W. http://d-nb.info/gnd/11683014X

Title:: The Elements of economic geology

Place of publication:: London

Publisher:: Methuen

Year of publication:: 1928

Scope:: XIV, 312 S.; graph. Darst.

Digitisation:: 2021

Collection:: Economics Books

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Document type:: Monograph

Structure type:: Chapter

Title:: Part V. Mineral fuels

Collection:: Economics Books

CHAPTER VI BASEMENT STORES FOR THRIFTY CUSTOMERS A basement store will really pay only if its business is large enough to warrant separate buyers. Should do its trade in addition to upstairs volume and at different price levels. Less elaborate service permits lower expense. Cheap prices and good quality by sacrificing com- pleteness of lines in basement store. Distress buys belong in basement, not in full lines. Basement staff free from supervision by upstairs executives. Scientific planning means basement store success; how the Filene, basement doubled its men’s clothing volume. Advertising, “walk through the basement daily.” The automatic bargain basement. Auto- matic mark-downs contain a really scientific principle of adjusting selling to the most-profit times to buy. No reserve stocks permissible. Some specific instances from the automatic bargain basement. Fast rate of turnover the kev. THE basement store and the de luxe departments have been mentioned together throughout this book. There is a reason for this. They bear similar relationships to the Model Stock Plan in that the basement store takes care of merchandise to be profitably sold for the most part below the cheapest full line, while the de luxe departments take care of cus- tomers’ requirements above the highest-priced full line. In order to yield the greatest total profits, both the base- ment store and the de luxe departments should be staffed by separate organizations. Neither should be under the authority of the merchandise men or buyers for the full lines. But here the similarity ceases. De luxe departments are an essential part of the Model Stock Plan in department stores and in other stores large enough to make the de luxe department operations profitably possi- ble. Without well-run de luxe departments such a store cannot earn the greatest total profits on the three full lines. A basement store is not essential, although it is helpful and desirable as an aid to greatest total profits. A store had better get along without a basement store if adequate space is lacking, or if the store has not enough capital to stock it Qa

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