The model stock plan

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Monograph

Identifikator:: 1820833348

URN:: urn:nbn:de:zbw-retromon-210730

Document type:: Monograph

Author:: Filene, Edward A. http://d-nb.info/gnd/123562244

Title:: The model stock plan

Place of publication:: New York

Publisher:: McGraw-Hill Book Company

Year of publication:: 1930

Scope:: xiv, 253 Seiten

Digitisation:: 2022

Collection:: Economics Books

Usage license:: Get license information via the feedback formular.

Chapter

Document type:: Monograph

Structure type:: Chapter

Title:: Chapter XV. The Model Stock plan makes greater total profits for every business

Collection:: Economics Books

GREATER PROFITS FOR EVERY BUSINESS 217 zines were brought out—one each in the fields of home, motion pictures, love stories, and mystery stories. They were placed on sale only in Woolworth stores, at 10 cents apiece. Within a few days the whole combined edition of about 1,000,000 copies was sold out, setting a new record for magazine publishing. The incident is indicative of the power of the Model Stock Plan principles applied to practi- tally any line of business. Still another example of the great possibilities of the Model Stock Plan may eventually come in expanding the volume of plants and flowers sold in winter. Although a great many are sold already, they are not a tenth as many as could be sold if the prices were at the point where great quantities could be placed within the reach of the masses of people. Here, again, whatever the prices are today, it would be possible to produce the flowers profitably once the producer has determined the price at which the greatest demand occurs. Roses at from so cents to $1 a dozen in winter may seem visionary. Still, the florist who studies the principles of the Model Stock Plan can also determine his full-line prices. He may find, for instance—and, in my opinion, eventually will find—ways to sell roses in winter at not very much more than summer prices, probably by selling them in much larger quantities than now. This, too, was mentioned in the former book about the Model Stock Plan, and while nothing revolu- tionary has as yet occurred, Woolworth, Kresge, and Sears Roebuck stores today carry flowers and plants at prices far lower than five years ago were considered possible. Eventually, prices in these lines will be worked down to what people can genuinely afford to pay. Roses at so cents to $1 a dozen are not greater bargains than Fords or Chevrolets at $500. . It is inevitable that here; also, will arise the same initial difficulty of seeing how to produce at such prices; but the savings that will come with producing for mass quantities apply to roses as well as to automobiles, books, clothing, and so on. A specific objection might be that it takes coal to

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