SALESMAN AND CUSTOMER 259
him willing to dispense if you are the right
kind and not trying to impress the world with
your superior knowledge.
Both as a matter of courtesy and as a good
business proposition be sure to call on the
American consular officer whom you will al
ways find at the port. He is in touch with the
local merchants, is generally well informed as
to market conditions and can give you many
practical suggestions. He also has a line on
the financial standing of most dealers through
out his territory.
Be sure that your order blanks are printed
in triplicate and in Spanish for all countries
except Brazil where the language is Portu
guese. Ample space should be provided un
der the captions “Terms”; “How Packed”;
“How Invoiced”; “How Shipped.” When
possible, I have always insisted on the buyer
signing the order and filling in with his own
handwriting the spaces referred to. There
can be no cause for refusal to accept the goods,
if you have complied with the written condi
tions of the merchant. Very naturally when