THE STORY OF ARTIFICIAL SILK

The company was drastically reorganized.
Dr. Henry Dreyfus became Chairman. In
1927 the shares had a boom. They soared
suddenly to £6. A few years before, they
could have been bought for 2s. gd. This
illustrates the difference between State control
and private management.

The company floated new shares. They
were over-subscribed 20 times over. Dr.
Dreyfus asked for £2,500,000, and the British
public offered him £50,000,000. This flotation
proves that the British Artificial Silk industry
will never suffer for lack of capital.

Dr. Henry Dreyfus is 46 years old. He is
well known in Switzerland. He has plunged
like a meteor into British industry and
finance. He is a dynamic man—quick,
masterful, decisive. His purpose is to make
Artificial Silk goods of the highest quality.
He has already stopped the losses and brought
the company up to the point where it has
begun to pay dividends.

So, we have now in England the supreme
company of all—Courtaulds, moving forward
quickly and wisely and holding fast to its
supremacy. We have also a large and

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