The model stock plan

Bibliographic data

Monograph

Identifikator:: 1031019537

URN:: urn:nbn:de:zbw-retromon-60551

Document type:: Monograph

Author:: Kertész, Adolf http://d-nb.info/gnd/1013269713

Title:: Die Textilindustrie sämtlicher Staaten

Edition:: Zweite Auflage der "Textilindustrie Deutschlands im Welthandel"

Place of publication:: Braunschweig

Publisher:: Druck und Verlag von Fried. Vieweg & Sohn

Year of publication:: 1917

Scope:: 1 Online-Ressource (XXVI, 741 Seiten)

Digitisation:: 2018

Collection:: Economics Books

Usage license:: Get license information via the feedback formular.

Chapter

Document type:: Monograph

Structure type:: Chapter

Title:: A. Die Textilindustrie der europäischen Staaten

Collection:: Economics Books

Bel 550 "rmt10 360, GREATER PROFITS FOR EVERY BUSINESS 213 be ashamed not to know as much about their own country as they know about Europe. To stimulate travel in this country it would be advan- tageous for the railroads also to adopt the Model Stock Plan and make such travel available at home. During the past few years the railroads have been doing some things in this direction with the purpose of building up their passenger revenues and making up for some of the business lost to the automobiles and motor buses. Along such lines are the week-end day-coach trips to points of popular interest, such as Atlantic City, Washington, Niagara Falls, and Montreal. But these are merely sporadic, haphazard applications of some of the Model Stock Plan ideas. When the Model Stock Plan is fully applied to the railroads’ passenger traffic problem—as it must eventually be to permit them to estab- lish it on a basis of real profit making—it will enormously increase the number of passengers carried, greatly increase the use and the total profits of the railroads, and win them the enthusiastic support of a better served public. The tendency in any business where Model Stock Plan thinking is not applied is to raise rates when some outside force has operated to cut down the volume of profitable business. It is, of course, possible to get away with this policy for a while; it actually consists of using up the goodwill of the business. But eventually competitors come to an understanding of the Model Stock Plan principle that the greatest total profits are earned by offering the public the goods or services it wants at the price it is prepared to pay. An instance of a business where this reasoning applies directly is the hotel industry as it is today. Most of the hotels lost a source of great total profits when prohibition took away their liquor trade. Forthwith they raised their rates on rooms and their prices on meals. The traveling public has no adequate source of shelter except hotels, so the rooms are fairly well patronized, but a very large proportion of their guests do not ¢at many meals in the hotels. There have grown up around every large hotel many cafeterias, tearooms, drug stores with lunch counters,

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