The electrical equipment market of the Netherland East Indies

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Monograph

Identifikator:: 1833098390

URN:: urn:nbn:de:zbw-retromon-221838

Document type:: Monograph

Title:: The electrical equipment market of the Netherland East Indies

Place of publication:: Washington

Publisher:: Gov. Pr. Off.

Year of publication:: 1930

Scope:: II, 46 S.

Digitisation:: 2022

Collection:: Economics Books

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Document type:: Monograph

Structure type:: Chapter

Title:: Wiring

Collection:: Economics Books

35 used lies in the hands of the light companies rather than in the hands of a neutral body of men. New rules were recenlty drawn up by the Bureau of Water Power and Electricity, but when they were submitted to the representatives of the various electrical manufacturers interested in the Netherland East Indies, a number of protests were made. The Government then appointed a commission consisting of members of the Government, representatives of the electrical firms selling in the Netherland East Indies, representatives of the public-uiility compa- nies, of private industries, and of importers. This committee is at present revising the existing regulations. One of the members of the commission is the factory representative of a well-known American electrical company. The new regulations will probably not come into force until 1931. FARM LIGHTING SETS Owing to the extension of the transmission and distributing systems of the public-utility companies, the demand for farm lighting sets has declined considerably. At present the United States is supplying less than a dozen units a year, whereas formerly from 300 to 400 sets were imported annually. Practically all of this business is controlled by American manufacturers. BATTERIES AND APPLIANCES FLASH LIGHTS AND BATTERIES Exports of flash-light cases and flash-light batteries constitute the most important items of the trade of the United States with the Neth- erland East Indies in electrical equipment. In 1928 the value of the flash lights and batteries imported from the United States amounted to $415,704. The consumption of flash-light batteries is estimated to be about 2,000,000 unit cells annually. Flash lights are popular with the natives and they are to be found on sale in almost every retail general store in the territory, even in small shops in the Outer Possessions. Numerous attempts have been made by European and Japanese manufacturers to capture a share of this business from the United States; but despite their higher prices, there is a decided preference shown for the American makes. The tubular nickled case containing three 1%-inch cells is the most popular type of case. Sales of black or fiber finished cases have been small. The focusing feature is important, and unless a manufacturer can offer a Jine embracing this feature he has little chance of doing a large volume of business in the Netherland East Indies. Flash lights are distributed in the Netherland East Indies by im- port houses that carry stock. The stock feature is important but not a necessity, as manufacturers’ agents are also in a position to obtain distribution on an indent basis. Flash-light batteries are also carried in stock, but not in the same proportion as the cases, since the shelf life of batteries in the Netherland East Indies is estimated to be about three months. American flash-light manufacturers who are unrepresented in the Netherland East Indies have an excellent opportunity to enter this market provided their prices are competitive, as many importers are desirous of obtaining connections for such a line.

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