Full text: Selling Latin America

FOREWORD 
I made the acquaintance of Doctor W. E. 
Aughinbaugh about eight years ago, when I 
was in charge of the advertising department 
of a large concern doing an international 
business. The doctor came with us to look 
aftei the export trade, especially in the West 
Indies and South America. My work nat 
urally brought me into close association with 
him, and I soon began to appreciate his un 
usual ability in many directions and his spe 
cial fitness for the position he occupied. 
There seemed to be no phase of merchandis 
ing in far-off markets with which he was not 
fully conversant; nor did this knowledge re 
late solely to Latin America. He had pre 
viously travelled the distant markets of the 
Orient in the interests of an American house 
whose products he successfully introduced 
there and to him the Far East was an open 
book. 
He has been in Egypt eight times on busi- 
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