200 THE MODEL STOCK PLAN
customers; help him really to attain the factory economies
of mass production as against small-lot, sporadic production.
All these are definite savings of most important wastes.
To all of these savings the Model Stock Plan leads, because
it provides a simple, easy, and definite system that makes it
possible for us to work closely with the producer and assist
him in doing away with these wastes. It is such wastes that
prevent his giving us the best types of merchandise at prices
far lower than he has ever found possible before. For all
merchants know that any losses which resources take must,
if the resource is to continue in business, be passed along
to the merchant and thus, in turn, to the consumer.
In general, it is true that the larger the order the less per
unit of output it costs the manufacturer to put the lot through
his plant. Merchants have gone a long distance away from
the old-fashioned practice of placing a whole season’s order
at one time, perhaps months ahead of the delivery date.
Hand-to-mouth buying has superseded it to an important
degree; there is nothing in sight to warrant the belief that
the old practice will ever come back, unless temporarily in
a pronounced seller’s market.
But if, through the complete stocks of staples and attrac-
tive style goods at excellent price values made possible by
the Model Stock Plan in our store, we succeed in increasing
our sales volume largely and also concentrate our purchasing
at only three price levels, so that each of our orders is several
times as large as before, we permit the resource to approach
mass-production methods in turning out our goods.
Moreover, this gets us prompt deliveries. In many lines
of manufacturing the producer is likely to hold any given
small order until he can accumulate enough of them to make
a profitable factory batch. But if our order, whether of
staples or style goods, is large enough to permit the more
important economies of mass production, it usually is placed
ahead of the small orders.
Group buying brings much the same results. In effect,
in group buying the manufacturer gets the combined orders
of a number of stores which, even if not large individually,