31
The Roman Forum.—Such, too, was the origin of the
oreat Forum of Rome, the most famous spot in classical an-
tiquity. (Plate 2.) For half a thousand years all European
~ivilization was ruled from this place. But long before there
was any Roman state and while the Romans were still a small
and struggling provincial people, this forum had been a market
place for cattle. Before the dawn of history the Campagnian
peasant drove his herds into what was later destined to be the
political center of the world, to barter them for the goods of
other traders who also congregated there. There being no
currency, goods were at first valued according to the number
of cattle they sold for—a custom which was responsible for
the derivation of the Latin word pecunia (money) from pecus
"a herd).
But the most remarkable thing about the Roman Forum
is that it came again to perform its original function. Cen-
turies have passed since the fall of the Roman Empire. The
temples, the triumphal arches, the rostra with the war beaks of
‘he captured fleets of Carthage where Cicero and Antony spoke
—all these former symbols of the might of Rome have largely
disappeared. The Forum today is a forlorn and desolate spot,
marked only by shattered masonry and broken columns. The
Roman people itself as a racial entity has long since ceased to
exist. But until comparatively recent times the Forum again
served as a cattle market—the campo wvaccino, as the Italians
called it—into which the Campagnian peasants again drove
their cattle to sell. Thus this spot between the seven hills of
Rome, which started as a cattle market, then became the polit-
ical center of the world, and finally reverted again to a cattle
market, affords a striking illustration of how deeply rooted and
fundamental market places often are to mankind.
ORGANIZED SECURITY MARKETS
Marketing in Imperial Rome.—The purchase and sale of
debts and money were conducted in imperial Rome, and per-
haps even earlier in republican Athens. It is interesting to
note that even in ancient Rome the financial and commercial