other products are shipped direct from the packing plants in 
the West and Midwest to branch houses located in the centers 
of population. Some retailers come in person to the branch 
houses to select their products, while others give their orders 
to traveling salesmen. 
The smaller towns and villages are served by car routes. 
A car route is made up of a number of towns located so that 
they can be served by consignments from the same refriger- 
ator car. Salesmen take the dealers’ orders and the goods are 
loaded into refrigerator cars and shipped direct from the 
packing plants over the various routes, usually once a week, 
though oftener in many cases. Orders for local retailers are 
taken out of the car at each stop along the way. The dis- 
tributing service of Swift & Company is materially aided by 
the use of more than 6,000 Swift refrigerator cars. These are 
kept in constant operation, carrying perishable goods from 
80 packing plants and produce plants to branch houses and 
thousands of small towns. 
Swift & Company has operated two branch houses in 
Pittsburgh for many years. One of these, the Southside 
Market, is located at 21st Street and Carson Street; while the 
other, the Allegheny Market, is located at 309-318 Anderson 
Street. A large number of Pittsburgh dealers are regularly 
supplied with Swift products by these branches. The branches 
in turn receive regular shipments of fresh meats and other 
packinghouse products from the company’s plants at Chicago 
and Missouri River points. Numerous small towns in the 
vicinity of Pittsburgh are supplied by Swift car routes. 
Gustavus F. Swift, the founder of Swift & Company re- 
mained at its head until his death in 1903. Since that time, 
L. F. Swift, his eldest son, has been President. Associated 
with Mr. Swift in the active management of the company are 
his brothers, E. F. Swift, C. H. Swift, G. F. Swift, and H. H. 
Swift, and his son, A. B. Swift, Vice-Fresidents; L. A. Carton, 
Treasurer; and C. A. Peacock, Secretary. In addition to the 
Swift brothers and Mr. Carton, Lewis L. Clark, President of 
the American Exchange National Bank, of New York City, 
and M. B. Brainerd, President of the Aetna Life Insurance 
Company of Hartford, Connecticut. are directors.