214 SELLING LATIN AMERICA 
and business organizations, college professors 
and writers, each one studying the situation 
from his particular point of view and noting 
the things most required and the methods un 
der which business was conducted. One of 
the subjects given the most complete and far 
reaching attention was the question of banking 
relations and how to best develop this impor 
tant field, for it was early seen that this would 
form the most essential link in the perfected 
chain of business success. In the meantime 
the home government had caused to be printed 
throughout its territory, full and specific 
facts regarding the countries, the nature of 
their soils, everything obtainable about the- 
flora and fauna, their mountains and minerals, 
the various waterways, climatic conditions and 
what crops could be grown with profit, with 
complete data concerning business opportuni 
ties. Commercial schools were opened 
wherein the student was taught Spanish and 
Portuguese, and perfectly drilled in Latin 
American business methods and etiquette. 
Realizing that much of their future success in