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TRADE MARKS 
287 
The price originally asked was $20,000 and 
their representative spent three months on the 
ground using every possible means to reduce 
the figures of the original demand. In the 
meantime nearly 500 cases of the water in 
question were held up by the authorities, who 
refused to allow them to be landed until they 
had the writen consent of the native holding 
the registration papers. A prominent type 
writer company flatly refused to pay the exces 
sively high sum demanded by the party hold 
ing the right to use their trade mark, reversed 
its name, and now sells its machine by this un 
pronounceable designation. Pages could be 
filled with similar illustrations, showing the 
great importance of properly protecting your 
trade mark at the start.