fullscreen: Selling Latin America

METHODS OF DOING BUSINESS 225 
might have. I know of an American canoe 
manufacturing concern advertising its wares 
in a portion of the Argentine which is abso 
lutely dry and without navigable water, as a 
result of which imported bull frogs die of old 
age without ever having a swim. It therefore 
behooves one to make a full and exhaustive in 
vestigation through all possible sources of in 
formation, and ascertain if one’s goods are 
really appropriate for these lands. Another 
point worthy of consideration is that wares 
especially adapted to the uses of some coun 
tries may be totally unfit for others. Ac 
curate preliminary data of a reliable nature 
may generally be obtained by addressing the 
United States Consuls located at the various 
seaports of the Latin American countries. 
These gentlemen are especially equipped for 
obtaining all the information necessary, and 
are charged by the United States Government 
to supply complete details to inquirers. 
The wisest and best plan, once you are deter 
mined to enter these fields, is for one of the 
heads of the firm or one of the leading officers
	        
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